booking.com Traffic Worth

Organic traffic of booking.com

Domain & subdomains
↗ Verify on Ahrefs
Organic traffic /mo 60.3M ≈ 1,982,209 /day · 723,109,848 /yr
$404.6KTraffic value /mo
#71Global rank
78AS 75TS Authority estimate from the global rank index
MayJunJulAugSepOct 6-month organic trend (est.)
EXTRACTED — median of 3 trackers High confidence Extracted live from HypeStat · StatShow · SiteWorthTraffic + the Majestic Million index

The real data for booking.com was extracted live from 3 trusted global trackers (HypeStat, StatShow, SiteWorthTraffic) — the value shown is the median across them for accuracy. Verified global rank: # 71 (SiteWorthTraffic). Traffic: 19,885,521 – 180,777,462 monthly visits, an ad revenue of $ 133,506 – $ 1,213,690 per month and a website value of $ 29,145,069 USD (range: $ 9,617,873 – $ 87,435,207). Every figure below is either real extracted data or a clearly-labeled estimate — we never show invented numbers.

Report last updated: 4 h ago

DAILY ESTIMATIONS EXTRACTED — median of 3 sources High confidence

Daily Unique Visitors1,982,209
range: 654,129 – 5,946,627
Daily Ad Revenue$ 13,308.00 USD
range: $ 4,391.64 – $ 39,924.00
Daily Pageviews8,515,816
range: 2,810,219 – 25,547,448

MONTHLY ESTIMATIONS EXTRACTED

Monthly Unique Visitors60,259,154
range: 19,885,521 – 180,777,462
Monthly Ad Revenue$ 404,563.20 USD
range: $ 133,505.86 – $ 1,213,689.60
Monthly Pageviews258,880,806
range: 85,430,666 – 776,642,418

YEARLY ESTIMATIONS EXTRACTED

Yearly Unique Visitors723,109,848
Yearly Ad Revenue$ 4,854,758.40 USD
Yearly Pageviews3,106,569,672

REAL DATA — TRUSTED SOURCES REAL DATA

SourceDaily visitorsDaily pageviewsDaily ad revenueRank
HypeStat
extracted 2026-10-17 09:52
— — $ 154,327.00 —
StatShow
extracted 2026-10-17 09:52
1,489,364 3,723,411 $ 10,798.00 —
SiteWorthTraffic
extracted 2026-10-17 09:52
2,475,053 13,308,220 $ 13,308.00 #71
CONSENSUS (median) 1,982,209 8,515,816 $ 13,308.00 #71

These figures are fetched live from published global traffic trackers; the median is used so a single source cannot skew the result. Click a source name to verify it yourself.

76/ 100

EncyScore™ B+ grade

Computed from verified public data only — every factor shows its source below. Sections with no real data are excluded from the calculation.

Global popularityVerified rank #71 (SiteWorthTraffic) 15/20
SecurityLive security headers 3/15
TrustSSL certificate, registrar, domain age 15/15
Content & mobileTitle, description, responsive design 10/10
ReachabilityLive response, IP resolution, hosting location 10/10

VERIFIED DATA REAL DATA

Global Rank (SiteWorthTraffic) # 71 REAL DATA (updated 2026-10-17)
Majestic Million rank# 218 (index updated 2026-10-10)
Domain Age28.5 years (created 1998-04-17)
RegistrarMarkMonitor Inc.
Server IP65.8.54.33
Server LocationUnited States
ISP / OrganizationAmazon.com, Inc. AS16509 Amazon.com, Inc.
Web Serveristio-envoy
SSL CertificateDigiCert Inc — valid to 2027-04-22 (187 days left)
Website TitleBooking.com | Official site | The best hotels, flights, car rentals & accommodations
DescriptionExplore the world with Booking.com. Big savings on homes, hotels, flights, car rentals, taxis, and attractions – build your perfect trip on any budget.
Mobile FriendlyYes
DNS Recordsns-508.awsdns-63.com, ns-1959.awsdns-52.co.uk, ns-716.awsdns-25.net, ns-1288.awsdns-33.org

SECURITY REAL DATA

HTTPS redirectYes — the site redirects to HTTPS
Security headers 1 / 6
HSTS
Mozilla Observatory grade Not available yet

Security headers are read directly from the live server response, and the Observatory grade comes from Mozilla's free service — both are verifiable real data.

SPEED & SEO

Measure how fast booking.com loads on mobile and desktop, powered by Google PageSpeed Insights:

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HOW THE ESTIMATES ARE COMPUTED

  1. Traffic data is extracted live from 3 global trackers (HypeStat, StatShow, SiteWorthTraffic) and the median is used — works for any domain in the world, cross-checked and dated.
  2. The global rank comes from SimilarWeb / SEMrush via the extractor, or the local Majestic Million index (updated 2026-10-17).
  3. Only when extraction is impossible: visits are estimated from the rank via a calibrated power-law curve, with an explicit uncertainty band (×0.33 – ×3) next to every figure.
  4. Pageviews = visits × 2 (average pages per visit).
  5. Ad revenue = pageviews ÷ 1000 × $ 1.00 RPM (typical display-ads range $2–$12).
  6. Website value = monthly revenue × 300 (typical website sale multiples: 24–36 months).

Sources: HypeStat, StatShow, SiteWorthTraffic, SimilarWeb/SEMrush (via extractor), Majestic Million, Google PageSpeed, Mozilla Observatory, RDAP registry, ip-api.com, DNS-over-HTTPS, TLS handshake, Internet Archive. All estimates are for comparison purposes only — not financial advice.

SAFETY & REPUTATION

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